B2B LinkedIn Training
This two-hour training session helps marketing and sales teams understand the LinkedIn algorithm and how to use the platform more strategically. This tailored training course works through building a profile, engaging new prospects and enhancing organic post performance.
Amplify your reach beyond your company page
This training provides employees with the skills and confidence to boost company content beyond the reach of the company page.
Find out moreEngage with new connections beyond the cold DM
This training includes how to engage and connect with prospects without resorting to the cold call direct message.
Find out moreCreate posts that build engagement
Together, we look at how the LinkedIn algorithm works and how to ensure your posts are visible and easy to engage with.
Find out moreWe've delivered B2B LinkedIn training to:
Leverage your employees' LinkedIn reach
Boosting your engagement without paid social
We provide your sales and marketing teams with the confidence to promote your content, reducing the need for costly paid social.
- Employees learn about profile optimisation and how to use AI effectively
- We develop skills around search, how to get found through your profile
- This training takes a practical look at targeting clients through LinkedIn without needing Sales Navigator
Increase prospect targeting and engagement
Avoid the cold call DM and warm those leads up
We look at how groups, networks and comments impact post performance and improve the chances of building a meaningful first connection with target clients.
- What are groups and how can they support client acquisition?
- Why conversations beat direct mails
- How comments work, how they impact the algorithm and how to use them effectively in the sales funnel
Create content that B2B clients engage with
Content that engages without needing a paid boost
The LinkedIn training includes a look at the algorithm, and which types of content work best on the platform.
- Engaging content that gains reach
- A breakdown of which content creates the most engagement
- How employees can interact with company content to boost performance organically
B2B LinkedIn Training Details
Structure and Timings
This two-hour training session helps marketing teams understand the LinkedIn algorithm and how to use the platform more strategically. This training is useful for both marketing and sales teams and works through building a profile, engaging new prospects and enhancing organic post performance.
Max Number of People Per Session
8 people in a face to face or virtual conference call setting. This training is also perfect for combining with GA4 or Customer Segmentation Training.
Length of B2B Training Session
This is a 2 hour session, fully tailored to your requirements.
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Speak to us about B2B LinkedIn training for your team
Our Process
We help your team make sense of the metrics that matter, from understanding traffic sources to mapping full customer journeys. Our tailored, on-site training quickly upskills your team, cost-effectively.
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B2B LinkedIn Training: Frequently Asked Questions
Training perfect for Marketing, BD or Sales teams
This training session can be tailored to focus solely on marketing, business development, sales or all three combined. We spend time understanding attendees objectives from the session and then ensure we deliver the skills they need to increase their confidence and performance.
Book a Discovery CallWe focus on building meaningful sales connections
Often, social media training is very focused on B2C or short funnel sales. LinkedIn is different in its targeting towards B2B conversations. Our training is tailored towards long tail sales funnels, complex decision-making units and employees who are subjected to lots of cold call DMs. We provide attendees with the skills and confidence to try different tactics and build lead pipelines without needing high-volume direct messages.
Book a Discovery CallThis training is tailored, so your organisation will benefit.
If you're looking for training to help your teams improve their reach and engagement on LinkedIn, then we can help you, regardless of the industry or sector. This training has proved effective for professional services, telecommunications, pharmaceutical and construction clients.
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